Quick and Easy Buying Guide

Carat weight: 1 carat = 200 milligrams = 6.5 mm diameter. Doubling weight doesn't double diameter.

Diamond clarity: FL/IF/VVS/VS = super expensive, near perfect. SI = best value if you can check a photo for obvious inclusions (defects).


Color: D-G = colorless, expensive, only if you have money to burn. H-J = best value. Can go lower in gold metal settings than white metal.

Cut: Better cut ratings let more light into a diamond, making it sparkle more. Very important property, don't skimp here.

Set a budget and minimum cut (Premium). Go J color for gold and I/H for white metals. Go searching for SI1/SI2 clarity diamonds at James Allen. Pick a diamond with small/no inclusions. Choose a ring setting and buy it risk-free (60-day returns).

Ben Bridge Jewelers

Ben Bridge Jeweler has been around for almost a century – falling just short at 96 years old. They are a family run company and the company is currently run by the fourth generation of the Bridge family. They have an emphasis on personal service and serving the community. One of their claims to fame are that they have more Registered Jewelers and Certified Gemologists of the American Gem Society than any other North American Jeweler. They have both an online store and more than 70 retail locations in 12 states across the United States. They offer credit, do trade-ins, and have a 90 day return policy which gives you some peace of mind in your decision.

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